I work at a small business, so it only makes sense that I’m a huge advocate for Small Business Saturday. When I woke up in the morning, I went to my favorite small business to work for 8 hours (yep – I work on Saturdays), stopped to buy a gift at a different small business, and then Winston and I ate at a mom n’ pop restaurant that evening. I consider it a successful day on both a personal and professional level, but I also want to stress how important it is to shop at small businesses all year long!
If possible this Christmas and Hanukkah season, try to set aside a certain percentage of your budget to shop only at small businesses. This could mean getting a hard-to-find toy at a local toy store, picking up a beautiful piece of jewelry at the local craft fair, or buying an ornament at the local gift shop. It could also be as small as picking up a coffee from a local place while you’re out shopping.
I can tell you from personal experience that these things matter. They matter to small businesses and the people who work there, but it also matters to your community. Small Businesses owners often give back to the community at higher rates since they live in the communities they work in and feel very connected to them.
Here’s just a few ways you can support local businesses without breaking the bank!
- Make sure you build it into your budget so you aren’t surprised by your credit card bill the next month.
- Walk through a few local businesses and see what they have if you haven’t been before. You may be surprised to find that they have exactly what you need.
- Follow them on social media and sign up for their email lists. Sometimes Small Businesses have deals and sales throughout the holiday season that you might want to know about.
- If they are only a dollar or two more expensive, think about where that money is going. Often the owner of a local shop could be someone you went to school with or who has kids that go to school with your kids.
- Make holiday traditions. Do you usually buy a real tree? Get it at a tree farm instead of at the grocery store. This day can be a new holiday tradition for your family! Do you get gifts at Valentine’s Day for your kid’s friends? Buy the supplies at a local store, and make them together!